Emma Willis: “I tend to follow my gut more than trends, it’s important to be comfortable”

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Credit: @emmawillisofficial Facebook Last year, TV presenting powerhouse Emma Willis was announced as Next’s new brand ambassador – and the stylish mum-of-three is the perfect person to front the high street store. Each season, she’ll be selecting her favourite pieces from the Next collection so that you can emulate her look. […]

Stretch marks hit the mainstream

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Men and women across the world have stretch marks. It comes with growing up and living in a body that is always changing. Now, leading retailer Missguided is embracing stretch marks with their new refusal to airbrush their models. ‘Hallelujah’, we hear you cry. Gone are the days of online […]

John Lewis kidswear goes gender neutral

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Department store John Lewis made a huge announcement this weekend – from now on, their in-store childrenswear section won’t be split into boys and girls, but approached neutrally. Labelling has changed, and all of their own-brand clothing will be marked as ‘Girls & Boys’ or ‘Boys & Girls’. You’ll still […]

ASOS ditches Photoshop

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Online retailer ASOS are winning praise from shoppers and industry experts alike – after using images of models with stretch marks. The site has seemingly stopped digitally altering images of its swimwear models – with stretch marks and cellulite proudly on display. Essentially, they’re showing normal women. It’s a step […]

How to have your dream wedding on a budget

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Following the festive proposal season, January is the time to get planning that wedding. But how do you go about it when you are on a tight budget? We find out.  British high street store @thisiswhistles announced its first ever bridal collection this week. Whistles Wedding puts a quirky and […]

The Best Stylish Mums To Follow on Instagram

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They’ve got kids, a wicked sense of humour and bags of style. Introduing the latest breed of blogger – the fashion mum. We line up our favourites and tell you who you should be following for all your latest style tips (children optional).  Autumnal colours work so happy to finally […]

Steal her Style: Jennifer Anniston

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  1. Totême knit | 2. River Island camisole | 3. Oasis handbag | 4. ASOS flare jeans | 5. Rosie for Autograph Lingerie | 6. Olivia Burton watch | 7. Victoria Beckham lipstick | 8. Topshop shearling biker jacket Who doesn’t love Jennifer Anniston’s style? Simple, classic and chic, Jen never strays to far from a neutral colour palette and elegant basics. […]